Tourism and hospitality marketing research

Journal Archive

Volume 2 (2024)

Issue 1

Spring and Summer

Volume 1 (2024)

Most Visited Articles

An analysis of the role of Hotel brand equity with an emphasis on growth and prosperity in the tourism industry

Identifying the strategies of rural tourism marketing in Kurdistan province

Identifying the factors influencing the choice of urban tourism destination in Coastal areas(Case study: Astara city)

Pathology of the Application of Exploratory Factor Analysis in Tourism and Hospitality Research

Strategic planning of sustainable rural tourism development Case Study: Neyshabur county

Original Article

Obstacles and Solutions to Improve the Ecolodge Business Ecosystem in Ramsar Tourism Destination

Pages 7-28

10.22080/tmhr.2024.27170.1017

Fatemeh Hedaiaty Sarsar; Mohaamad Amin Khorasani; Mohammad Reza Rezvani

Evaluation of the status of prosperity of the destination based on the prosperity index from the point of view of experts (case study: Isfahan metropolis)

Pages 29-52

10.22080/tmhr.2024.27091.1014

aminallah balideh; masoud taghvaei

Investigating the Factors Influencing The Medical Tourists' Attraction

Pages 53-68

10.22080/tmhr.2024.27330.1020

Sahar Ahmadian; Sheida Yaghoobi

The Impact of social media and Self-perceived Creativity on Entrepreneurial Orientation and Performance of Small and Medium Tourism Businesses

Pages 69-90

10.22080/tmhr.2024.27432.1024

Asadollah Kordnaeij; Shokoufeh Asadi

The Requirements and Components of the Realization of the Emerging Trend of Slow Tourism as a Sustainable Alternative to Tourism

Pages 91-112

10.22080/tmhr.2024.27076.1013

Hafez Mahdnejad

Economic Factors Affecting the Development of Hostels in Iran's Tourism Industry

Pages 113-135

10.22080/tmhr.2024.27133.1016

Hamed Abdollahi Ali Beyk; Alireza Rajabipour Meybodi; Mohammad Etemadi

Analysis of Sspatial-temporal Changes in the Development of Ecolodges in Iran

Pages 137-158

10.22080/tmhr.2024.27489.1026

Bahman Tahmasi; Hossein Hosseinpour; Mehdi Asadi

Identifying the Key Variables of the International Tourism Market with an Emphasis on the Destination Competitiveness Theory Based on Integrated Model (Case Study: Tehran Metropolis)

Pages 159-176

10.22080/tmhr.2024.27113.1015

Meysam Dekamai; Horieh Moradi; Ali Amiri

Investigating the Role of Ecotourism Development in the Social and Economic Empowerment of the Villagers of Kerman Township

Pages 177-200

10.22080/tmhr.2024.27290.1019

Seyed Hadi Tayebnia; Abozar paidar; marzie pourjupari

Scientometric Analysis of Scientific Productions in the Field of Tourism and Hospitality Marketing in the Years 2001-2024

Pages 201-218

10.22080/tmhr.2024.27425.1023

AGHIL KHALEGHI; maryam seyednazari

Investigating the Impact of Destination Well-being and Tourism Experience on Place Attachment

Pages 219-235

10.22080/tmhr.2024.27500.1027

Hoseyn Pakdel; Ali Hoseini

Prioritizing the Management of the Historical Context of Gorgan City for Revitalization with a Sustainable Tourism Approach

Pages 237-256

10.22080/tmhr.2024.27327.1021

Fatemeh Rezaitalarposhti; Zahra Parhiz

Publication Information

Publisher

University of Mazandaran

Director-in-Charge

Mostafa Mohammadi, Ph.D.

Editor-in-Chief

Mostafa Mohammadi, Ph.D.

Editorial Board

Sayad Asghari Saraskanroud, Ph.D. Akbar Pourfaraj, Ph.D. Neda Torabi Farsani, Ph.D. Bahram Ranjbarian, Ph.D. Naser Seifollahi, Ph.D. Amir Mansour Tehranchian, Ph.D. Mansour Ghanian, Ph.D. Minou Gharehbaglou Ph.D. Mostafa Mohammadi, Ph.D. Fataneh Mahmoudi Ph.D.

Society President

Dr. Farid Javaherzadeh

Frequency

Semiannual

Online ISSN

3060-5636

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